Diego Ayón
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Articles
Recent activity by Diego Ayón-
Groove
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Salesforce
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Looker
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What does TVR mean?
Total Value Realization (TVR) is CSM team that focuses on accounts that need more focus and have a high risk churn.
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Scaled Unghosting Playbook
Unresponsive customersAutomated CTAs yield only 20% meeting booking rate. Manually created CTAs have more than double meeting booking rate, likely due to the warm handoff nature and personalized ou...
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Working with CTAs
CTAs are aligned to the Scaled Customer Journey. They are designed to ensure coverage of the accounts in our book of business Onboarding: Net new customers or those growing from Digital/reducing fr...
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Working with Advocacy and AEs
Advocacy Team They work with a high volume of tickets providing information and technical support to our customers. They complement self service capabilities. They also offer Premier support, which...
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Recommendation Calls & Success Plans
A recommendation call is generally about 30 minutes, you meet with the customer, you bring with you a success plan that you've already created, and you deliver that to the customer. You just walk t...
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Personas & Discovery Calls
Discovery Calls, listening is key to successDuring this calls, the focus is to contextualize all of the information you learned during prep search. Focus is not to solution anything and fight urge ...
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Zendesk AI
The complete AI powered service solution, perfect blend of automation and human assistance to deliver the best customer service for the AI area. Three essential things it does to help analyze and ...